Since the dawn of humanity, before gold coins clinked, before bank apps glowed in your hand, humans traded in an older, more addictive currency — emotional needs.
These needs are primal, hardwired into our DNA. They don’t expire, they don’t get old, and no supermarket sells them. They live in the brain’s oldest neighborhoods — the limbic system — right next to survival instincts like “Don’t get eaten” and “Find food before you die.”
You can’t swipe a credit card to get them. You can only get them from other humans. And those who become suppliers of these needs — whether seducers, salespeople, managers, politicians, cult leaders, or just your smooth-talking broke cousin — get rewarded with things money can’t always buy:
–Loyalty beyond reason
–Unpaid services and favors
–Social alliances
–Protection
–Breeding Rights (even with the forbidden)
–Resources
–And sometimes… your name etched in history
We will call this game influence.
Not because it’s innocent — it’s manipulation wearing a tuxedo — but because “influence” sounds respectable enough to teach in business school.
If you become the most consistent, generous supplier of any one of these needs to a person, they will do things for you that they would never do for money.
THE NEED TO BE SEEN AND HEARD (NEED FOR ATTENTION)
This is the oxygen of the human ego, the caffeine of the human soul, and the fuel that drives almost every drama you see in relationships, workplaces, and the streets.
This one is universal. Every human — from the poorest street boy juggling oranges at a junction to Elon Musk tweeting nonsense at 3 AM — craves attention. It’s baked into our brains.
Why We All Have This Need
Back in the Stone Age, being ignored wasn’t just sad — it was deadly.
If your tribe didn’t notice you, they wouldn’t feed you, protect you, or mate with you.
Being invisible was a death sentence.
So our brains evolved to interpret attention as safety and value.
Attention = “I belong”
No attention = “I’m useless, and predators will eat me”
Even now, a lack of attention feels like an existential threat. That’s why a child ignored by parents throws tantrums.
That’s why adults overpost selfies or humblebrag on LinkedIn.
How People Seek Your Attention
Some tactics are loud, others are sneaky. Watch closely:
The Peacock Method – Dressing flashy, wearing expensive watches, loud makeup, or showing cleavage not because it’s practical, but to scream “Look at me!”
Drama Creation – Stirring arguments, gossiping, picking fights. Negative attention is still attention.
The Victim Card – Endless tales of suffering to make you focus on them.
Achievement Bombing – “I just closed a $10 million deal… but it’s not about the money.”
Sexual Signals – Flirty comments, prolonged eye contact, unnecessary touching.
Mysterious Silence – Some people grab attention by withdrawing just enough to make you chase.
How to Give Attention (Without Losing Power)
The secret is intentional attention. Don’t give it like free sugar; give it like gold dust.
Ways to feed the attention need:
- Eye contact – Holding someone’s gaze longer than average makes them feel acknowledged.
- Remembering details – “How’s that project you mentioned last week?” is more flattering than “Hi.”
- Public praise – People love being recognized in front of others.
- Physical acknowledgment – A handshake, pat on the back, or even a raised hand in a crowd. The way Roman Reigns demands that we acknowledge him.
- Active listening – Nod, ask follow-ups, don’t look at your phone.
- Inside jokes – Signals “We have a special connection.”
- Letting them talk – People rarely remember your words; they remember how much they talked about themselves. Probe them to talk and feel seen or heard.
How to Court Attention Without Looking Needy
Needy attention seekers reek of desperation — the smell of weakness. To be magnetic:
Create value first – Share knowledge, solve problems, make people laugh.
Scarcity – Be present but not always available. Mystery breeds curiosity.
Be unpredictable – Predictability is boring; drop surprises in your behavior or appearance.
Own your space – Confident body language is a magnet.
Be selective – Talk to everyone, but invest deeply in a few.
Who to Ignore & Who to Shower with Attention
Ignore:
Chronic validation junkies – You’ll never fill their bottomless pit.
Energy vampires – They take your attention but give nothing in return.
Professional victims – They weaponize pity.
Competitors looking to bait you – Your attention is free advertising for them.
Shower attention on:
Allies and loyal friends – Strengthen the bond.
Potential romantic or business partners – Build rapport.
People of influence – Your attention to them often returns multiplied.
The quiet high-value ones – They rarely seek attention, so your recognition hits hard.
Some Examples
In Relationships: Your woman dresses up and asks, “Do I look nice?” She’s not asking for a mirror check — she’s testing if you see her. Fail this test repeatedly, and she’ll find someone who does.
In the Marketplace: A shopkeeper gives you a big smile and greets you by name. You’ll feel guilty buying from the competition.
In the Office: That junior staffer who suddenly sends you detailed reports is actually auditioning for more of your attention. If you ignore them, they’ll give that energy to someone else.
On the Streets: A street preacher yelling through a megaphone isn’t only trying to save souls; he’s demanding the primal acknowledgment: I exist, hear me. Go whisper to his ear.
The Dangerous Side
Attention is addictive. Some people will lie, cheat, or even self-destruct to get it. Ever seen someone post their hospital selfie with an IV drip? That’s the sickness.
Be careful:
If you give too much attention to the wrong person, they might start depending on you like a drug.
In power games, attention is currency. Give it wrong, and you’re financing your own downfall.
Tribal Chief, attention is the oldest currency — older than gold, older than sex, older than money.
Control who gets it, and you control more than just relationships — you control human behavior itself.
THE NEED TO FEEL WANTED, DESIRED, USEFUL, VALUABLE
This one is deep because it touches the core of human survival wiring.
Why We All Have This Need
From the day you were born, someone had to want you alive.
If your mother didn’t want you, she could have neglected you. If your tribe didn’t need you, they’d have left you to the hyenas.
Biologically, being wanted meant you got fed. Being useful meant you were protected.
Even today, in modern streets, your subconscious still craves that reassurance:
“I matter. If I disappear, someone will notice.”
It’s not just ego — it’s survival programming wearing a nice suit.
How People Seek to Feel Wanted / Needed
People will go to insane lengths for this feeling.
Examples:
That guy who keeps fixing everything in the house even when no one asked. He’s proving he’s needed.
Salespeople offering “free” help or information to hook you into keeping them around.
That worker who always volunteers for overtime — not just for the money, but to feel indispensable.
The old woman who knows all the gossip — making herself the “information hub” so people depend on her.
Street preachers shouting not just to save souls — but to be seen as “the chosen messenger.”
How to Make People Feel Wanted
You can inject someone with this drug without spending a shilling:
- Ask for their opinion — it signals “your mind matters.”
- Assign them a task — people like feeling trusted.
- Show appreciation — “That was perfect” can fuel someone for a week.
- Highlight their strengths — “You’re the only one who can handle this.”
- Follow up — check on their advice or contribution later.
Who to Ignore & Who to Shower with “You’re Needed” Energy
Ignore:
People who drain you but never reciprocate.
Those who fake crises to manipulate you.
Chronic “rescue me” types who won’t help themselves.
Shower with attention:
People who show gratitude when you make them feel needed.
Allies who make you stronger in return.
High-value individuals whose respect can open doors.
In short — the man who understands this need becomes a kingmaker.
You can raise someone’s confidence, loyalty, and devotion with a single gesture… or starve them of it until they crumble.
Moi used Biwot very well and you can do that to your subjects.
THE NEED TO BE ADMIRED, LIKED AND RESPECTED
This is the third of the primal hooks that seducers, leaders, and manipulators exploit — the human hunger to be admired, respected, and liked.
Why We All Crave Admiration & Respect
From the day we start walking, we notice the pecking order.
Who the adults praise, who they consult, who they bow to without bowing.
The student who wins the race gets a bigger smile from the teacher.
The man who drives the big car gets called “Boss.”
The woman with the glowing skin gets more doors held open.
In our evolutionary past, respect was survival currency. If your tribe admired you, they’d protect you from enemies and feed you when you were sick.
If they despised you, they’d leave you to the hyenas.
This is why — whether you’re a billionaire, bus conductor, or street hawker — you still have that itch: “I want people to look at me and say, ‘That’s the one.’”
How People Seek Admiration
Overachievers – Win awards, collect degrees, plaster them on walls.
Show-offs – Flash wealth, muscles, beauty, connections.
Martyrs – Sacrifice loudly so everyone notices their “selflessness.”
Story spinners – Exaggerate past victories, cut out the failures.
Social chameleons – Agree with everyone just to be liked.
Even street beggars have tricks: tattered clothes and a spotless baby in their arms. It’s theatre — “admire my suffering, respect my hustle.”
How to Give Admiration Without Becoming a Bootlicker
Spot effort publicly – “You handled that customer like a pro.”
Acknowledge unique skills – “No one in this office writes like you do.”
Remember details – When you recall someone’s smallest win, they feel ten feet tall.
Give non-verbal respect – Eye contact, a small nod, stepping aside for them to pass.
Mix praise with standards – Admire their good, but keep expectations high so they value your opinion.
Who to Admire, Who to Ignore
Admire
People who back words with action
Those who lift others without losing their edge
Consistent winners (even if they’re not loud about it)
Ignore
Empty peacocks — all display, no depth
Energy vampires — respect is their fuel to keep draining you
The fake humble — “Oh, I’m nothing” while fishing for compliments
Examples in Action
Personal Relationships – A wife respects a husband who protects and provides without grovelling for love. A man admires a woman who supports without turning servile.
Marketplace – Customers respect a seller who knows their product and delivers on time. They ignore the one who keeps slashing prices just to be liked.
Office – Admiration goes to the employee who fixes problems before the boss even knows they exist. Respect dies for the one who only shines when the boss is watching.
Neighborhood – The respected local is the one who can get streetlights fixed with one phone call — not the guy who talks a lot in the baraza but delivers nothing.
Streets – Even boda riders admire the one who weaves traffic without risking passengers, while clownish riders get laughs, not respect.
THE INSATIABLE NEED FOR APPROVAL AND VALIDATION
Alright, let’s dissect the beast called Approval and Validation — the craving to feel right.
- Why the Need Exists
Humans are born uncertain. As children, we survive by pleasing those who feed and protect us. As adults, the instinct lingers:
If they approve, I’m safe.
If they validate me, I belong.
From caveman campfires to modern boardrooms, the herd’s nod means, “You’re one of us.”
The disapproving frown? It’s an ancestral warning: “You’re about to be thrown out into the cold.”
This is why a stranger’s sneer can ruin your day — even if you’ll never see them again. Your brain doesn’t know they can’t exile you into the lion-infested savannah.
How People Seek Approval & Validation
Most don’t do it consciously. Watch closely, and you’ll see it everywhere:
Dressing to impress — Not for comfort, but to trigger admiring nods.
Name-dropping — “My friend works with the governor…” is just tribal signaling: I’m important, agree with me.
Over-explaining — As if adding more words forces people to agree.
Laughing too hard at bad jokes — Not humor, but flattery in disguise.
Copying slang, accents, or mannerisms — Mimicking is subconscious approval-bait.
How Approval is Given (Without Being a Doormat)
True approval is confirmation of worth, not just politeness. And it’s a weapon — sharpen it or withhold it as needed:
Words — “That was a smart move” beats a vague “Good job.”
Body language — Lean in, nod slowly, let them feel their point landed.
Public acknowledgment — Praise in front of others is validation on steroids.
Support in conflict — Taking their side when it counts stamps “Approved” on their soul.
- Who Deserves Your Approval, and Who Doesn’t
Your approval is currency. Don’t spend it on the wrong market.
✅ Deserve it:
People who bring solutions, not drama.
Fighters who stand their ground.
Loyal allies who show up when it’s inconvenient.
❌ Don’t deserve it:
Chronic complainers.
Beggars of sympathy who never act.
Betrayers — even if they apologize with puppy eyes.
Give your nod to the worthy, and you raise the tribe’s standards. Approve the weak, and you weaken the tribe.
The Dark Side of Approval and Validation
Some will weaponize your need to feel right:
They’ll withhold praise to keep you chasing.
They’ll hint at disapproval to make you defend yourself endlessly.
They’ll drip-feed small compliments to keep you hooked.
The manipulator knows: The one who controls validation controls the dance.
THE NEED FOR PEOPLE TO AGREE WITH YOU, and TAKE YOUR SIDE
Humans are tribal animals.
We survived not because we were the biggest, fastest, or strongest — but because our little group agreed on what direction to run when the lion showed up.
Agreement means safety. Disagreement means “maybe this guy will stab me in the back when the lion attacks.”
That ancient wiring hasn’t left us.
Today, instead of lions, it’s politics, relationships, business deals, or even which football club is “the best.”
When people agree with you, your brain floods with dopamine — you feel supported, understood, validated.
When they disagree — even politely — your primal brain hears it as: “You’re not part of my tribe.”
Why People Want Agreement
- It Confirms Their Reality – “If you see it like I see it, then I must be right. And if I’m right, I’m safe.”
- It Protects Ego – Disagreement feels like an attack, even if it’s about pineapple on pizza.
- It Strengthens Bonds – Agreeing says, “I’m on your side.” Humans trade this for loyalty.
The Art of Agreeing
Sometimes you agree because they’re actually right. Other times, you agree because it costs you nothing and buys you trust.
Full Agreement: “Exactly! That’s exactly how I see it.”
Partial Agreement: “I see your point — especially about X — and I’d also add…” (Keeps you in their tribe but gives you space to insert your own idea.)
Emotional Agreement: “I totally get why you feel that way.” (Notice: you’re agreeing with their feelings, not their facts.)
How to Disagree (Without Offending Them)
You will meet people whose ideas are so bad you can’t even fake a nod. That’s when you use disarming disagreement.
Tactics:
- The ‘Yes, And…’ Approach – Instead of “No, you’re wrong,” you say:
“Yes, I see why that makes sense… and here’s another angle.”
(Their ego hears ‘agreement’ before the twist.) - Ask Questions Instead of Stating Opposites –
Instead of: “That won’t work.”
Say: “Interesting — how do you think that would work if X happens?”
(You’re letting them discover their own error.) - Find a Micro-Point of Agreement –
Even if they’re wrong, agree with one small thing.
“You’re right, the economy is tough… but…” - Shift the Tribe Frame –
If you can’t join their tribe, invite them into yours.
“I get where you’re coming from — in my experience, I’ve seen it play out differently…”
Humans care less about truth than they do about tribal harmony.
Learn to agree without lying. Disagree without insulting.
That’s how you stay welcome in every campfire circle — even when you think 90% of the people there are idiots.
THE NEED TO FEEL IMPORTANT
Every human being — from the street beggar to the billionaire — wants to believe their existence matters.
They want to feel like a key piece in the puzzle… not an extra in the background.
If you understand this, you can move mountains with people.
If you ignore it, you’ll wonder why doors stay shut in your face.
In Personal Relationships
Your woman doesn’t just want to be loved… she wants to be the queen of your kingdom.
Fail to make them feel important, and they’ll search for someone who does — even if that “someone” is a stranger giving shallow compliments.
Example:
Instead of saying “I like your dress”, say “You have the best eye for style — you make every room brighter.”
Now it’s not about the dress. It’s about them.
In the Marketplace
Your customer doesn’t buy because your product is “great.” Nop.
They buy because you made them feel like the VIP who deserves the great thing.
Even luxury brands know this — the perfume isn’t just a scent, it’s a crown.
The car isn’t just transportation, it’s a statement of status.
Starbucks doesn’t sell coffee — they sell “Your Name on a Cup”. That’s a micro-dose of importance.
In the Office
Forget “employee of the month” photos — those are cheap dopamine hits.
Real importance comes when someone feels their contribution actually moves the needle.
If you’re a leader, publicly credit people for wins.
If you’re a worker, position your role as mission-critical.
When the IT guy fixes a crash, don’t say “Thanks”. Say “If you hadn’t handled that, the whole department would have been dead in the water.”
In Neighborhoods & Streets
Even the watchman at your gate has an ego.
If you greet him by name and say “I trust you’re keeping the area safe for us”, he walks taller.
If you ignore him, you’ve just made him invisible — and invisible people can be dangerous.
Street vendors, mechanics, taxi drivers — give them a moment where they feel like more than just service providers.
Tactical Takeaways:
Call people by name — it’s the cheapest and most powerful recognition tool.
Credit them in front of others — never underestimate public praise.
Highlight their unique value — don’t just say “good job”, say “only you could have pulled that off.”
If you master making people feel important, you’ll never run out of allies, favors, or open doors.
But remember — the key is sincerity. Fake importance is like fake gold: it shines today, turns green tomorrow.
THE NEED TO FEEL OTHERS ARE LOYAL TO YOU
Loyalty is one of those primal human currencies that has existed since caveman politics.
You can buy it, fake it, demand it, or weaponize it — but misunderstand it, and you’ll end up like Caesar, stabbed by the very people who swore to die for you.
Why Loyalty Is Key
Loyalty is trust’s bigger, meaner brother.
It’s the glue that holds alliances, families, businesses, and even criminal empires together. Without it:
Armies collapse.
Friendships dissolve.
Lovers cheat.
Customers drift to competitors.
Loyalty creates predictability in a chaotic world.
It tells you who has your back when the rain starts.
It’s why kings valued their food tasters more than their cooks — one kills you faster than the other.
How People Seek Your Loyalty
Humans are tribal. They want to know: Are you with me, or against me?
They test you in different ways:
- Small asks first – “Can you cover for me?” “Can you recommend me to your friend?”
- Shared suffering – Working late together, going through “hard times” as proof of allegiance.
- Public backing – They want you to defend them when others attack.
- Exclusivity – “If you’re with me, you can’t be with my enemies.”
- Emotional hooks – Reminding you of what they’ve done for you so you feel indebted.
How to Give (or Appear to Give) Loyalty
This is where strategy comes in — because blind loyalty is suicide, but visible loyalty can be a weapon.
Show up in public – Defend them when it counts, or at least appear supportive in front of others.
Use language of solidarity – “We’re in this together,” “I’ve got you,” “Our side.”
Help in visible, symbolic ways – Sometimes a small public act counts more than huge private help.
Don’t be overly available – If you give too much, they’ll take you for granted. Measured loyalty is respected more.
Examples
Marketplace – A customer who sticks with your brand even when competitors are cheaper is worth 10x more. Companies build this through loyalty programs, personal service, and making customers feel “part of the family.”
Relationships – Loyalty isn’t just not cheating. It’s defending your partner’s reputation when they’re not there, and being their safe place when the world attacks.
Families – The loyal uncle who always shows up for family crises will be heard when big decisions are made. The absent cousin will not.
Who to Really Be Loyal To
Yourself – Because self-betrayal rots everything else.
Your mission – If your mission dies, your allies scatter anyway.
The few who would burn for you – People who have already proven they’ll take a hit for you without being asked.
Who to Betray or Cut Off Without Guilt
Parasites – Those who expect loyalty but never return it.
Liabilities – People whose association damages your credibility, safety, or mission.
Turncoats – Anyone who has already betrayed someone else to join you. They’ll do it again.
Emotional blackmailers – The “If you loved me, you’d…” types.
Loyalty given too easily loses value. Make people earn it, and once you give it, make it look unshakable — even if, deep inside, you’re still measuring them for the day they turn.
OTHER EMOTIONAL HUMAN NEEDS
There are several other deep, primal human needs that drive behavior.
Some are subtle but incredibly powerful levers in influence and power dynamics.
- The Need for Safety & Security
Why it matters: People want to feel safe physically, emotionally, financially, and socially. Fear makes them irrational.
Leverage: Offer them certainty in uncertain times and they will follow you.
Marketplace example: Insurance, gated communities, military protection.
Dark side: Make them feel unsafe, then sell them the safety.
- The Need for Belonging
Why it matters: Humans are tribal animals; isolation kills morale faster than hunger.
Leverage: Give them a flag to rally under and a group to identify with.
Family example: Family WhatsApp groups, clans, church fellowships.
Dark side: Threaten exile and watch them comply.
- The Need for Growth & Progress
Why it matters: People want to feel they’re advancing in life. Stagnation feels like death.
Leverage: Give them promotions, titles, training—whether or not it actually improves their position.
Marketplace example: Loyalty program tiers, job title inflation.
- The Need for Freedom & Autonomy
Why it matters: Even the most obedient soldier wants to feel he chose to obey.
Leverage: Give options that all lead to where you want them to go.
Relationships example: “Do you want us to go out Friday or Saturday?” (Not if they want to go).
- The Need to Feel Understood
Why it matters: People open up when they feel “this person gets me”.
Leverage: Reflect their words, mirror their emotions, summarize their struggles.
Marketplace example: Therapists, personal coaches, best friends.
- The Need for Justice / Fairness
Why it matters: Even criminals cry foul when cheated. The sense of fairness is primal.
Leverage: Frame yourself as the one restoring fairness.
Dark side: Redefine what “fair” means in your favor.
- The Need for Status & Recognition
Why it matters: Status dictates mating chances, opportunities, and respect.
Leverage: Give public acknowledgment, titles, or symbolic rewards.
Marketplace example: Employee of the Month, follower counts, “VIP” status.
- The Need for Novelty & Excitement
Why it matters: Humans are dopamine junkies—predictability bores them.
Leverage: Give them something new to anticipate.
Dark side: Keep them addicted by alternating reward with boredom.
- The Need for Predictability & Routine
Why it matters: As much as they crave novelty, humans also want stability.
Leverage: Be the constant they rely on—while still surprising them occasionally.
Marketplace example: McDonald’s tastes the same everywhere.
- The Need to Contribute / Leave a Legacy
Why it matters: People want to feel they made a mark before they die.
Leverage: Give them opportunities to contribute to something bigger than themselves.
Family example: Parents supporting children’s success, religious donations.
REWARDS YOU GET FOR FEEDING EMOTIONAL HUNGERS
When you skillfully meet people’s emotional needs — even partly — you unlock a treasure chest of rewards most men never dream of.
This is where power, wealth, and influence are born, because you’re no longer fighting human nature — you’re riding it like a well-trained warhorse.
Here are the major rewards:
- Instant Likeability & Warm Reception
What happens: People naturally want to be around those who make them feel safe, valued, and understood.
Effect: Strangers become friendly. Colleagues become cooperative. Enemies drop their guard.
Example: In business, a client will overlook your small mistakes if you consistently make them feel respected and understood.
- Trust Without Long Probation Periods
What happens: Meeting someone’s core needs builds a shortcut to trust.
Effect: You gain access to opportunities faster than others. They will share secrets, inside information, or even money earlier than they would with anyone else.
Example: The supplier who normally demands cash upfront suddenly offers you goods on credit — because you’ve made him feel like you’re “on the same side.”
- Increased Influence Over Decisions
What happens: When people feel emotionally satisfied around you, they are more receptive to your ideas.
Effect: You can steer decisions in your favor without force. They will believe they decided it themselves.
Example: A politician who makes citizens feel heard can push unpopular policies and still get re-elected.
- Fierce Loyalty & Public Defenders
What happens: People will defend you in your absence, often without you asking.
Effect: Your name gets protected, your rivals face resistance, and your allies fight for you even at personal cost.
Example: A team member who feels you truly value them will speak up when others try to discredit you in management meetings.
- Willingness to Go the Extra Mile
What happens: People who feel you fulfill their needs will give you more effort than you pay for.
Effect: Employees work overtime without complaint. Friends travel far to help you. Partners make sacrifices.
Example: A business partner who feels respected and valued will push your joint project harder than his own solo work.
- Emotional Leverage in Negotiations
What happens: If you meet someone’s emotional needs, they feel indebted — even if you’ve given nothing material.
Effect: They’ll give you better deals, more concessions, and fewer demands.
Example: A landlord who feels you admire and respect them may spare you while increasing rent for others.
- A Strong Network That Feeds You Opportunities
What happens: People who feel good around you keep you in mind for chances that arise.
Effect: Job offers, contracts, introductions, and insider tips start flowing to you.
Example: An old client refers a high-value customer to you without you even asking, simply because they remember how you made them feel.
- Immunity from Certain Attacks
What happens: People hesitate to harm those they emotionally like.
Effect: Rumors die before they spread. Rivals pause before sabotaging you.
Example: A co-worker plotting a smear campaign changes their mind because they can’t bring themselves to “turn on you.”
- Faster Forgiveness When You Slip
What happens: If you meet someone’s needs consistently, they see your mistakes as exceptions, not patterns.
Effect: You can recover from errors without lasting damage.
Example: A wife who feels cherished will forgive a forgotten anniversary more easily than one who feels ignored.
- A Magnetic Reputation
What happens: Word spreads about how you make people feel.
Effect: People come to you without heavy advertising or chasing.
Example: The “go-to” guy in a community is not the richest, but the one who consistently fulfills emotional needs — respect, help, attention.
- Influence That Outlives Your Presence
What happens: People will act in your interest even when you’re not there.
Effect: Your reach multiplies without your physical effort.
Example: A well-trained lieutenant who feels valued will enforce your will even when you’re in another city.
- Easier Access to Resources
What happens: Meeting emotional needs makes people want to give you what you ask for.
Effect: You get money, manpower, or information without begging or fighting.
Example: An investor who feels respected will put in more money just because they “like your energy.”
- Increased Status in Every Room
What happens: People who feel emotionally satisfied around you elevate you in their minds.
Effect: They introduce you as important. They talk about you as if you’re a VIP.
Example: At a wedding, someone you barely know insists you sit at the high table because “you’re special.”
- Disarming Hostility
What happens: Meeting certain emotional needs flips an opponent into a neutral — or even an ally.
Effect: You avoid unnecessary fights and redirect energy toward progress.
Example: A hostile neighbor becomes cooperative when you start making them feel respected and important.
- A Psychological Edge Over Rivals
What happens: Rivals who ignore emotional needs lose ground without knowing why.
Effect: You win contracts, alliances, and influence simply because people prefer you.
Example: Two shops sell the same product — but the one where the customer feels appreciated wins more business.
- Breeding Rights Even With The Forbidden
Humans are animals with a hidden scoreboard: reproductive success.
In every society, a man who meets the emotional needs of others gains access not only to public admiration and resources but also to sexual opportunities beyond his official “rights.”
History is littered with leaders who had wives, concubines, mistresses, and “secret lovers” from rival tribes, enemy courts, or the priest’s own household.
This is not about lust alone. It’s about symbolic conquest — claiming what others can’t have.
If you master the art of feeding these needs, you become magnetic, trusted, and hard to replace.
You’re not just playing the game — you’re controlling the board.
